It was a big year for sports in Atlanta in 1996. That summer the Empire City of the South secured its place in the global spotlight as it welcomed the thousands of world-class athletes, spectators and media that are all a part of hosting the Summer Games.
“Going nearly 20 years strong as the Chick-fil-A Peach Bowl’s singular title sponsor, each year it seems the partnership and the matchups grow just a little sweeter.”
It was also the first year the Peach Bowl received a title sponsor in Chick-fil-A. Going nearly 20 years strong as the Chick-fil-A Peach Bowl’s singular title sponsor, each year it seems the partnership and the matchups grow just a little sweeter. In addition to kicking off the first New Year’s Six matchup on New Year’s Eve, find out what makes this Bowl such a peach of a game for everyone involved.
Chick-fil-A is the proud title sponsor of the Chick-fil-A Kickoff Game, the Chick-fil-A Peach Bowl, and The College Football Hall of Fame and Chick-fil-A Fan Experience.
